1. Check the packaging and labeling: Carefully observe the infrared packaging of the mouth. Genuine products are usually printed clearly, with bright colors and no obvious defects, such as typos, blurry patterns, etc. Check whether the brand logo, anti-counterfeiting label, production batch number, expiration date and other information are complete and comply with the standards officially released by the brand. Compare genuine product images or official descriptions, paying attention to differences in details such as packaging materials, font styles, etc.
2. Product texture and odor: Try or observe the lipstick paste. Genuine lipstick has a uniform and delicate texture, without impurities, pores, or graininess. Smelling it, genuine lipstick usually has a unique brand aroma, rather than a pungent or unpleasant odor. Note that some high-end brands may pursue natural fragrance. Compared with the authentic color test effect, the authentic color is full and natural, consistent with the brand promotion and color test image.
3. Purchasing channels and prices: Choose official channels or authorized distributors to purchase, avoid buying from small shops or online platforms of unknown sources, and reduce the risk of buying counterfeit goods. Compared to market prices, if the price is much lower than the official pricing or market average price, it is likely to be counterfeit. Use the official website or customer service of the brand to check the authenticity of the product. Some brands provide anti-counterfeiting query services, which can verify the authenticity of the product by entering the serial number or other methods.